Fracture repair

The loss of purpose and destination, the divergence between Why, How, and What – we call this the Fracture. These are symptoms of a fractured business:

• more stress, less motivation • more distrust, less solidarity • more control, less energy • more dashboards, less forward path • more authority, less leadership • more obsession for the competition, less belief in own strength • more short term optimization, less long term focus • more micromanagement, less strategy • more opportunism, less inspiration • more distance between top and work floor, less engagement • more confusion, less strategic choices • more everyone for themselves, less shared identity • more internal politics, less perspective.

The challenge is to prevent Fracture by keeping the Credo, the original spark, alive. Our proposition, called - of course - Credo, (re)discovers and deepens core purpose in business. Credo’s integral approach creates lasting success by aligning mission and vision with strategy in an inspiring and structured way. Beware: success means more than money. Success is a state of mind, a human experience. Animo Consulting provides the training, the coaching, and the consulting to create unity and wholeness and thus structurally repair the Fracture. Animo Consulting provides customized support throughout the process. Animo Consulting ensures lasting embedment of the Credo in the strategy and business processes. Exposed to the tough reality, mission, vision, focus, bonding and trust must be preserved. Depth, sufficient capacity and discipline in execution are essential for success. Animo Consulting remains connected and engaged throughout the process, and is committed to long term success.

Good reasons, or natural moments to engage Animo Consulting are: • when the feeling arises that Fracture is approaching, or is already there • when a new strategy is needed • upon appointment of a new CEO, or with changes in management • when a strong impetus to business development must be given; possibly a fundamentally new businessmodel offers new opportunities • in the event of an upcoming takeover, or the preparation thereof.